Building a Successful Sales Team

A start-up culture obviously prioritizes sales with the salesperson garnering the spotlight. An intuitive salesperson will know they need to take the time to thank everyone who helped in getting those deals signed! Are you building a team with a common goal?

“Great things in business are never done by one person, they’re done by a team of people.” - Steve Jobs

There is no “i” in Team

Here at BLOQQ, we are all about creating a culture that encourages innovation and builds people up. The concept that we are here to do well while also doing good extends to our work with all of our partners. We strive to help our partners create cultures where all employees are valued and can see themselves growing both in their roles within the company, but also as individuals. Make no mistake - your social media marketer, customer service ninja, professional development trainer, and accounts payable specialist, are all part and parcel of your sales team. When you close a deal, whether it is the first time or renewal, make sure you are taking the time to thank everyone who made that sale possible.

Avoid the used-car salesman vibe

When the focus is on sales, it is all too easy to fall into the used-car salesman trap. This can happen in one of two ways. First, in the quest for sales, the founders may hire someone who has “been in sales forever” and find themselves with a personality that sours folks both internally and externally to your mission. Finding the right fit to be the face of your sales team is nearly as important as the solution itself. Second, founders can, in their quest for sales, forget to ask questions, and come across as pushy salespeople. The education market is based on relationships first and foremost. When it's clear your solution solves a real problem and contributes to teaching and learning then the audience begins to understand you want to help them. Decisions and budget allocations follow which then lead to progress in the sales cycle. Our sales training ensures that everyone is ready to ask the questions that need to be asked to close the deal and build up that team of customer mavens singing your praises.

Founder or Salesperson - Who are you?

There is no getting around the fact that everyone at a start-up wears many hats. This is one of the things that makes start-ups so much fun. As a founder, you may find yourself playing the role of founder and salesperson at the same time. This is never ideal, but sometimes, the situation is unavoidable. As humans, we naturally listen with the intent to reply. If we want to truly connect, we need to listen with the intent to understand. When we understand the needs of our customers then we are positioned to meet their needs. At BLOQQ, we will work with you to ensure you are asking the right questions and fully manifesting the industry professional you should project to your prospects.